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~subject:"Engagement"
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Engagement
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Customer satisfaction
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Hiram Ting
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Chan, Kara
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Cheung, Man Lai
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Hwa, Jacky Cheah Jun
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Leung, Wilson Ka-shing
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Lim Xin Jean
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Ngo, Liem Viet
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Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
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Journal of retailing and consumer services
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ECONIS (ZBW)
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How do crazy rich Asians perceive sustainable luxury? : investigating the determinants of consumers' willingness to pay a premium price
Lim Xin Jean
;
Hwa, Jacky Cheah Jun
;
Ngo, Liem Viet
; …
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014372606
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2
Investigating the role of social media marketing on value co-creation and engagement : an empirical study in China and Hong Kong
Cheung, Man Lai
;
Pires, Guilherme D.
;
Rosenberger, …
- In:
Australasian marketing journal : AMJ ; official journal …
29
(
2021
)
2
,
pp. 118-131
Persistent link: https://www.econbiz.de/10012668415
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