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Restrictions verticales et externalité intra-marque en matière d'effort promotionnel : un test empirique sur données françaises
Chaudey, Magali
;
Fadairo, Muriel
- In:
Revue d'économie politique
116
(
2006
)
6
,
pp. 807-830
Persistent link: https://www.econbiz.de/10003404628
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