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~subject:"Fernsehen"
~type_genre:"Article in journal"
~type_genre:"Conference proceedings"
~type_genre:"Quelle"
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Search: subject:"television"
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Fernsehen
Fernsehwerbung
460
Television advertising
460
USA
419
United States
418
Television
417
Fernsehprogramm
355
Television programme
353
Advertising effects
293
Werbewirkung
293
Cable television
209
Kabelfernsehen
209
Consumer behaviour
194
Konsumentenverhalten
194
Media usage
139
Mediennutzung
139
Fernsehsender
138
Television industry
138
Advertising
120
Deutschland
118
Theorie
117
Theory
117
Werbung
117
Germany
116
Internet marketing
95
Online-Marketing
95
Broadcasting policy
88
Rundfunkpolitik
88
Großbritannien
85
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85
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80
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79
Digital broadcast
77
Digitaler Rundfunk
77
Professional sports
69
Profisport
69
Sportveranstaltung
68
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67
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62
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62
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Article
385
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218
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122
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102
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99
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96
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69
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58
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58
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45
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45
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43
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39
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35
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35
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24
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17
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17
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14
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14
No longer published / No longer aquired
11
Case study
8
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8
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7
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7
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7
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7
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6
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Beal, Virginia
4
Evens, Tom
4
Schellhaaß, Horst-Manfred
4
Tainsky, Scott
4
Wilbur, Kenneth C.
4
Bates, Benjamin J.
3
Bellman, Steven
3
Cave, Martin
3
De Marez, Lieven
3
Etayo, Cristina
3
Forrest, David
3
Holmes, Peter
3
Kruse, Jörn
3
Nakamura, Kiyoshi
3
Romaniuk, Jenni
3
Salaga, Steven
3
Schreyer, Dominik
3
Schuurman, Dimitri
3
Sánchez-Tabernero, Alfonso
3
Varan, Duane
3
Waldfogel, Joel
3
Xu, Jie
3
Albarran, Alan B.
2
Anderson, Simon P.
2
Bakshi, Madhupa
2
Bayo-Moriones, Alberto
2
Breuer, Christoph
2
Brown, Allan
2
Bruni, Luigino
2
Buraimo, Babatunde
2
Calzada, Joan
2
Cawson, Alan
2
Chae, Suchan
2
Choi, Yung Kyun
2
Chong, Alberto
2
Dimmick, John W.
2
Dupagne, Michel
2
Erber, Georg
2
Ford, George S.
2
Frank, Björn
2
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Institution
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Arbeitskreis Werbefernsehen der Deutschen Wirtschaft
2
Europarat
2
Centre d'Etudes et de Recherches sur la Vie Economique dans les Pays Anglo-Saxons <Paris>
1
Deutschland <Bundesrepublik>
1
Europäische Kommission
1
Forskerkonference om Børn og TV-Reklame <1992, Skodsborg>
1
Fribourger Arbeitskreis für die Ökonomie des Rundfunks
1
Institut für Integrationsforschung <Hamburg>
1
Internationaler Hamburger Workshop zu Sport und Ökonomie <3, 2003, Hamburg>
1
Mainzer Tage der Fernseh-Kritik <25, 1992, Mainz>
1
Mainzer Tage der Fernsehkritik <25, 1992, Mainz>
1
Medien-Rechtliches Symposium <1985, Hamburg>
1
Nordic Council of Ministers
1
Television Baltica <2, 1995, Kiel>
1
Télévisions de France et d'Argentine, enjeux, défis et perspectives <Veranstaltung> <2013, Rodez>
1
Unabhängige Landesanstalt für das Rundfunkwesen
1
Österreich
1
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Published in...
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The journal of media economics
30
Telecommunications policy : the international journal of digital economy, data sciences and new media
12
Journal of sports economics
10
Prometheus : critical studies in innovation
8
JMM : the international journal on media management
7
Information economics and policy : IEP
6
Telematics and informatics : an interdisciplinary journal on the social impacts of new technologies
6
International journal of sport finance
5
Journal of sport management : the official journal of the North American Society of Sport Management
5
European journal of marketing : EJM
4
Journal of advertising research
4
Journal of consumer research : JCR ; an interdisciplinary bimonthly
4
Journal of cultural economics
4
Kyklos : international review for social sciences
4
Media-Perspektiven
4
The economic journal : the journal of the Royal Economic Society
4
The economist
4
Applied economics
3
Arts and the market
3
Hamburger Jahrbuch für Wirtschafts- und Gesellschaftspolitik
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
3
Journal of marketing communications
3
Journal of media business studies
3
Journal of promotion management : JPM
3
Management science : journal of the Institute for Operations Research and the Management Sciences
3
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
3
Review of industrial organization : RIO
3
Technological forecasting & social change : an international journal
3
The quarterly journal of economics
3
American economic journal : a journal of the American Economic Association
2
Applied economics letters
2
DIW-Wochenbericht : Wirtschaft, Politik, Wissenschaft
2
Economia e politica industriale
2
Economic inquiry : journal of the Western Economic Association International
2
Economics letters
2
European Sport management quarterly : ESMQ
2
European journal of political economy
2
European treaty series : agreements and conventions concluded between the members of the Council of Europe
2
Industrielle Beziehungen : Zeitschrift für Arbeit, Organisation und Management
2
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Source
All
ECONIS (ZBW)
406
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1
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406
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1
Can
television
reduce xenophobia? : the case of East Germany
Hornuf, Lars
;
Rieger, Marc Oliver
;
Hartmann, Sven Alfred
- In:
Kyklos : international review for social sciences
76
(
2023
)
1
,
pp. 77-100
Persistent link: https://www.econbiz.de/10014311248
Saved in:
2
The Indonesia policy on
television
broadcasting : a politics and economics perspective
Widyatama, Rendra
;
Polereczki, Zsolt
- In:
Iranian economic review : journal of University of Tehran
25
(
2021
)
4
,
pp. 677-690
Persistent link: https://www.econbiz.de/10012806664
Saved in:
3
Over-the-Top
Television
Services and Changes in Consumer Viewing Patterns in South Africa
Tengeh, Robertson Khan
;
Udoakpan, Nokuphiwa
- In:
Management dynamics in the knowledge economy
9
(
2021
)
2/32
,
pp. 257-277
Persistent link: https://www.econbiz.de/10012596793
Saved in:
4
Optimisation of UCB algorithm based on cultural content orientation of film and
television
in the digital era
Li, Bin
- In:
International journal of networking and virtual …
28
(
2023
)
2/4
,
pp. 265-280
Persistent link: https://www.econbiz.de/10014436404
Saved in:
5
Far from "Fauda" : creators with disabilities in an established-outsider figuration in the Israeli film and
television
industries
Kuna, Shani
- In:
Employee relations
45
(
2023
)
1
,
pp. 69-89
Persistent link: https://www.econbiz.de/10013530791
Saved in:
6
Armchair fans : modelling audience size for televised football matches
Buraimo, Babatunde
;
Forrest, David
;
McHale, Ian
;
Tena, J. D.
- In:
European journal of operational research : EJOR
298
(
2022
)
2
,
pp. 644-655
Persistent link: https://www.econbiz.de/10013206881
Saved in:
7
An analysis of celebrity repositioning through reality
television
Kabra, Shradha
;
Dass, Sumanjit
;
Popli, Sapna
- In:
Arts and the market : AAM
12
(
2022
)
1
,
pp. 52-69
Persistent link: https://www.econbiz.de/10012879087
Saved in:
8
COVID-19, over-the-top services, and the future of pay
television
: the case of South Korea
Sung, Nakil
- In:
Applied economics
56
(
2024
)
26
,
pp. 3063-3077
Persistent link: https://www.econbiz.de/10014526582
Saved in:
9
Talent development in the digital age : implications for self-employability in films and
television
industry
Myeni, Sifiso
-
2023
Persistent link: https://www.econbiz.de/10014466045
Saved in:
10
Ad typicality judgments in the processing of creative
television
ads
Peterson, Mark
;
Malhotra, Naresh K.
- In:
International journal of advertising : the review of …
42
(
2023
)
2
,
pp. 288-316
Persistent link: https://www.econbiz.de/10014234025
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