//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Geschlecht"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Product Recommendation"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Geschlecht
Personalisierung
18
Personalization
18
Product recommendation
16
Consumer behaviour
14
Konsumentenverhalten
14
Viral marketing
10
Virales Marketing
10
Online retailing
9
Online-Handel
9
product recommendation
8
E-commerce
7
Electronic Commerce
7
Internet marketing
7
Online-Marketing
7
Sales compensation
5
Social Web
4
Social web
4
Advertising effects
3
Electronic commerce
3
Insurance brokers
3
Moral
3
Underwriting
3
Werbewirkung
3
Advertising
2
Decision
2
Entscheidung
2
Facebook
2
Forecasting model
2
Gender
2
Information asymmetry
2
Insurance
2
OPR continuance intention
2
Productivity
2
Produktivität
2
Prognoseverfahren
2
Recommender system
2
Sales orientation
2
Social network
2
Soziales Netzwerk
2
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Baier, Daniel
1
Chang, Ya Ping
1
He, Qi
1
Rese, Alexandra
1
Schreiner, Timo
1
Zhu, Dong Hong
1
Published in...
All
International journal of services technology and management : IJSTM
1
Journal of retailing and consumer services
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
How SoLoMo-based product recommendations influence consumers' acceptance intention : the moderating role of gender
Zhu, Dong Hong
;
He, Qi
;
Chang, Ya Ping
- In:
International journal of services technology and …
27
(
2021
)
1/2
,
pp. 129-142
Persistent link: https://www.econbiz.de/10012503733
Saved in:
2
Multichannel personalization : identifying consumer preferences for product recommendations in advertisements across different media channels
Schreiner, Timo
;
Rese, Alexandra
;
Baier, Daniel
- In:
Journal of retailing and consumer services
48
(
2019
),
pp. 87-99
Persistent link: https://www.econbiz.de/10012001284
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->