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~subject:"Gleichberechtigung"
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Gleichberechtigung
Advertising
13
Femvertising
13
Werbung
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Frauen
11
Women
11
Consumer behaviour
8
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femvertising
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Werbewirkung
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advertising
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Women managers
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Women's movement
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Women's politics
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feminism
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Gender Economics
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female empowerment
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gender
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women empowerment
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Amir, Aleena
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El Hajjar, Samer
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Obaid, Asfia
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Roca, David
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Sadaf, Lubaba
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Corporate communications : an international journal
1
Journal of Islamic marketing
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ECONIS (ZBW)
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How does
femvertising
work in a patriarchal context? : an unwavering consumer perspective
Amir, Aleena
;
Roca, David
;
Sadaf, Lubaba
;
Obaid, Asfia
- In:
Corporate communications : an international journal
29
(
2024
)
2
,
pp. 170-186
Persistent link: https://www.econbiz.de/10014494113
Saved in:
2
Attitudes toward
femvertising
in the Middle East : the case of Lebanon
El Hajjar, Samer
- In:
Journal of Islamic marketing
13
(
2022
)
5
,
pp. 1111-1124
Persistent link: https://www.econbiz.de/10013278933
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