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~subject:"Globalization"
~subject:"Marketingmanagement"
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Innovations in SMEs and conducting e-business : technologies, trends and solutions
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Strategic marketing in fragile economic conditions
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The Routledge companion to strategic marketing
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Global marketing organization
Zou, Shaoming
- In:
The Routledge companion to strategic marketing
,
(pp. 191-207)
.
2021
Persistent link: https://www.econbiz.de/10012498460
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The impact of marketing strategy in small family businesses
Ntanos, Anastasios S.
;
Ntanos, Stamatios S.
- In:
Strategic marketing in fragile economic conditions
,
(pp. 153-166)
.
2014
Persistent link: https://www.econbiz.de/10010416848
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Analysis of the variables which determine a good e-marketing strategy : the techniques most used during times of crisis
Sainz de Abajo, Beatriz
;
Torre Díez, Isabel de la
; …
- In:
Innovations in SMEs and conducting e-business : …
,
(pp. 152-168)
.
2011
Persistent link: https://www.econbiz.de/10009405598
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