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~subject:"Hotel websites"
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Hotel websites
Consumer behaviour
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Hotel industry
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Hotellerie
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Booking intentions
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Online-Marketing
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Electronic Commerce
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Dienstleistungsqualität
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Online booking intentions
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Service quality
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Social Web
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booking intentions
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Brand image
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Gastgewerbe
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Hospitality industry
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Markenimage
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Online reviews
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Credibility
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E-WOM
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Fotografie
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Hotel
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Markenführung
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Personalisierung
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Back, Robin M.
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Bufquin, Diego
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Nutta, Marco W. W.
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International journal of hospitality management
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ECONIS (ZBW)
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Effects of hotel website photographs and length of textual descriptions on viewers' emotions and behavioral intentions
Bufquin, Diego
;
Park, Jeong-Yeol
;
Back, Robin M.
; …
- In:
International journal of hospitality management
87
(
2020
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012241894
Saved in:
2
Effects of hotel website photograph size and human images on perceived transportation and behavioral intentions
Back, Robin M.
;
Park, Jeong-Yeol
;
Bufquin, Diego
; …
- In:
International journal of hospitality management
89
(
2020
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012293764
Saved in:
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