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Social Media Utilization for the Service Innovation: Case Study of Danish Companies
Sørensen, Lene Tolstrup
;
Falch, Morten
- In:
International Journal of E-Services and Mobile …
10
(
2018
)
1
,
pp. 1-12
cases are presented (a bank and a
mobile
service
provider
) focusing on their use of Facebook in their ideation and …
Persistent link: https://www.econbiz.de/10012044739
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