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Examining the use of fsQCA in B2B marketing research : benefits, current state and agenda for future research
Gligor, David Marius
;
Golgeci, Ismail
;
Rego, Carla
; …
- In:
The journal of business & industrial marketing
37
(
2022
)
7
,
pp. 1542-1552
Persistent link: https://www.econbiz.de/10013401769
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