Tapio Salminen, Risto; Oinonen, Minna; Haimala, Juha - In: Journal of Business & Industrial Marketing 29 (2014) 7/8, pp. 562-573
Purpose – The purpose of this paper is to gain knowledge on the character of managerial implications within business … concern to include different journal categories. Findings – Managerial implications in the studied articles within solution …/implications – There do not seem to be studies with managerial implications addressing future actions and thinking; providing instruments …