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Industrie
Taiwan
6
Fuzzy sets
5
Fuzzy-Set-Theorie
5
Beziehungsmarketing
4
Relationship marketing
4
Consumer behaviour
3
Fuzzy linguistic preference relations
3
Joint Venture
3
Joint venture
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Konsumentenverhalten
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Marketing management
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Marketingmanagement
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Mobile communications
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Mobilkommunikation
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Multi-criteria analysis
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Multikriterielle Entscheidungsanalyse
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AHP approach
2
AHP-Verfahren
2
Brand management
2
Dienstleistungsqualität
2
Internet marketing
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Lieferantenmanagement
2
Manufacturing industries
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Manufacturing strategy
2
Markenführung
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Mobile application
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Multi-criteria decision making
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Online-Marketing
2
Resource-based view
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Ressourcenorientierter Ansatz
2
Risk perception
2
Service quality
2
Stickiness
2
Strategic alliance
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Strategic alliances
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Strategic marketing
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Strategische Allianz
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Supplier evaluation
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Hsu, Tsuen-ho
2
Chou, Tzu-chuan
1
Hsu, Li-ling
1
Tang, Jia-wei
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Journal of targeting, measurement and analysis for marketing
1
Management decision : MD
1
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ECONIS (ZBW)
2
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1
A fuzzy preference relations model for evaluating key supplier relationships in TFT-LCD TV panel manufacturing industry
Tang, Jia-wei
;
Hsu, Tsuen-ho
- In:
Management decision : MD
53
(
2015
)
8
,
pp. 1858-1882
Persistent link: https://www.econbiz.de/10011406979
Saved in:
2
Factors that impact on the perceived benefits of internet international marketing in Taiwanese SMEs
Hsu, Li-ling
;
Chou, Tzu-chuan
;
Hsu, Tsuen-ho
- In:
Journal of targeting, measurement and analysis for marketing
16
(
2007/08
)
4
,
pp. 249-260
Persistent link: https://www.econbiz.de/10003798072
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