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~subject:"Information processes"
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Information processing of audiences exposed to
public
service
advertising
messages for Special Olympics : a cognitive response approach
Park, Meungguk
;
Turner, Brian A.
;
Pastore, Donna L.
; …
- In:
International journal of sports marketing & sponsorship
17
(
2016
)
3
,
pp. 277-298
Persistent link: https://www.econbiz.de/10011607959
Saved in:
2
Information processing of audiences exposed to
public
service
advertising
messages for Special Olympics
Park, Meungguk
;
Turner, Brian A.
;
Pastore, Donna L.
; …
- In:
International Journal of Sports Marketing and Sponsorship
17
(
2016
)
3
,
pp. 277-298
cognitive responses to
public
service
advertising
messages. …
Persistent link: https://www.econbiz.de/10014811514
Saved in:
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