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~subject:"Innovation management"
~subject:"Kundenwert"
~subject:"Marketingmanagement"
~subject:"Theorie"
~type:"book"
~type_genre:"Aufsatz im Buch"
~type_genre:"Bibliografie"
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Search: subject:"B-to-B-Marketing"
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Marktorientierte Unternehmensführung im Umbruch : Effizienz und Flexibilität als Herausforderungen des Marketing
Bruhn, Manfred
(
ed.
);
Meffert, Heribert
(
contributor
); …
-
1994
Persistent link: https://www.econbiz.de/10000423352
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