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Innovationsmanagement
New product development
11
Produktentwicklung
11
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8
Theory
8
Marketing management
7
Marketingmanagement
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Beziehungsmarketing
5
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Markteintritt
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Langerak, Fred
3
Hultink, Erik J.
2
Griffin, Abbie
1
Raassens, Néomie
1
Schepers, Jeroen
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Vries, Jelle de
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The journal of product innovation management : an international publication of the Product Development & Management Association
2
Journal of engineering and technology management : JET-M
1
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ECONIS (ZBW)
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The innovative work behavior of external technology experts in collaborative R&D Projects : uncovering the role of multiple identifications and extent of involvement
Schepers, Jeroen
;
Vries, Jelle de
;
Raassens, Néomie
; …
- In:
The journal of product innovation management : an …
39
(
2022
)
6
,
pp. 797-823
Persistent link: https://www.econbiz.de/10013465341
Saved in:
2
Balancing development costs and sales to optimize the development time of product line additions
Langerak, Fred
;
Griffin, Abbie
;
Hultink, Erik J.
- In:
The journal of product innovation management : an …
27
(
2010
)
3
,
pp. 336-348
Persistent link: https://www.econbiz.de/10003972210
Saved in:
3
The effect of new product development acceleration approaches on development speed : a case study
Langerak, Fred
;
Hultink, Erik J.
- In:
Journal of engineering and technology management : JET-M
25
(
2008
)
3
,
pp. 157-167
Persistent link: https://www.econbiz.de/10003769606
Saved in:
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