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Innovationsmanagement
Innovation
12
Resistance to innovation
12
Innovation diffusion
8
Innovationsdiffusion
8
Innovation management
7
Consumer behaviour
4
Innovation adoption
4
Innovationsakzeptanz
4
Konsumentenverhalten
4
Digitalisierung
3
Digitization
3
Beziehungsmarketing
2
Cognition
2
Kognition
2
Relationship marketing
2
resistance to innovation
2
Adoption of innovation
1
Adoption of innovations
1
Adoption process
1
B-to-B-Marketing
1
B2B marketing
1
B2B online catalog
1
Behavioral reasoning theory
1
Betriebliches Informationssystem
1
Blockchain
1
Brasilien
1
Brazil
1
Business intelligence system
1
Business start-up
1
Business-to-business marketing
1
Cognitive passive resistance
1
Commission error
1
Competitor collaboration
1
Consumer behavior
1
Consumer resistance to innovation
1
Customer churn
1
Customer integration
1
Customer loyalty
1
Decision
1
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English
7
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Jahanmir, Sara F.
2
Cavadas, Joana
1
Claudy, Marius C.
1
Garcia, Rosanna
1
Lages, Luis Filipe
1
Lozano-Rojo, Álvaro
1
Osiyevskyy, Oleksiy
1
O’Driscoll, Aidan
1
Radnejad, Amir Bahman
1
Satzger, Gerhard
1
Stephens, Anna M.
1
Stryja, Carola
1
Sáenz-Royo, Carlos
1
Wilson, R. Dale
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Business horizons
1
Journal of business research : JBR
1
Journal of engineering and technology management : JET-M
1
Journal of the Academy of Marketing Science
1
Technovation : the international journal of technological innovation, entrepreneurship and technology management
1
The journal of business & industrial marketing
1
The service industries journal
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ECONIS (ZBW)
7
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1
The challenges of B2B innovation : using marketing analytics to plan and implement a successful digital catalog adoption
Wilson, R. Dale
;
Stephens, Anna M.
- In:
The journal of business & industrial marketing
38
(
2023
)
2
,
pp. 290-302
Persistent link: https://www.econbiz.de/10013539116
Saved in:
2
Authoritarianism versus participation in innovation decisions
Sáenz-Royo, Carlos
;
Lozano-Rojo, Álvaro
- In:
Technovation : the international journal of …
124
(
2023
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014486434
Saved in:
3
Navigating imposed innovation : a decision-making framework
Radnejad, Amir Bahman
;
Osiyevskyy, Oleksiy
- In:
Business horizons
63
(
2020
)
1
,
pp. 97-107
Persistent link: https://www.econbiz.de/10012162023
Saved in:
4
Digital nudging to overcome cognitive resistance in innovation adoption decisions
Stryja, Carola
;
Satzger, Gerhard
- In:
The service industries journal
39
(
2019
)
15/16
,
pp. 1123-1139
Persistent link: https://www.econbiz.de/10012207454
Saved in:
5
Factors affecting late adoption of digital innovations
Jahanmir, Sara F.
;
Cavadas, Joana
- In:
Journal of business research : JBR
88
(
2018
),
pp. 337-343
Persistent link: https://www.econbiz.de/10011869792
Saved in:
6
The lag-user method : using laggards as a source of innovative ideas
Jahanmir, Sara F.
;
Lages, Luis Filipe
- In:
Journal of engineering and technology management : JET-M
37
(
2015
),
pp. 65-77
Persistent link: https://www.econbiz.de/10011428751
Saved in:
7
Consumer
resistance
to
innovation
: a behavioral reasoning perspective
Claudy, Marius C.
;
Garcia, Rosanna
;
O’Driscoll, Aidan
- In:
Journal of the Academy of Marketing Science
43
(
2015
)
4
,
pp. 528-544
Persistent link: https://www.econbiz.de/10011306300
Saved in:
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