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~subject:"Internationaler Markteintritt"
~type_genre:"Fallstudiensammlung"
~type_genre:"Handbuch"
~type_genre:"Working Paper"
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Internationaler Markteintritt
Internationales Marketing
250
International marketing
230
Multinationales Unternehmen
38
Deutschland
35
Transnational corporation
35
Germany
33
Theorie
33
Export
31
Welt
31
World
30
Theory
29
USA
22
United States
20
International market entry
17
Export sector
16
Exportwirtschaft
16
Globalisierung
15
Globalization
14
Internationale Betriebswirtschaftslehre
14
Marketingmanagement
14
Brand management
13
International business research
13
Markenführung
13
Marketing management
13
Marketing
12
Absatz
11
China
10
International market
10
Internationaler Markt
10
Auslandsinvestition
9
Automotive industry
9
Betriebsgröße
9
KMU
9
Kfz-Industrie
9
SME
9
Schweden
9
Beziehungsmarketing
8
Brand image
8
Consumer behaviour
8
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Free
1
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1
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Book / Working Paper
17
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Fallstudiensammlung
Handbuch
Working Paper
Article in journal
207
Aufsatz in Zeitschrift
207
Aufsatz im Buch
53
Book section
53
Collection of articles of several authors
39
Sammelwerk
39
Lehrbuch
32
Hochschulschrift
30
Textbook
29
Thesis
27
Graue Literatur
16
Non-commercial literature
16
Aufsatzsammlung
14
Case study
14
Fallstudie
14
Bibliografie enthalten
10
Bibliography included
10
Glossar enthalten
10
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10
Arbeitspapier
8
Konferenzschrift
7
Conference proceedings
5
Handbook
5
Conference paper
4
Konferenzbeitrag
4
Reprint
3
Amtsdruckschrift
2
CD-ROM, DVD
2
Einführung
2
Government document
2
Systematic review
2
Übersichtsarbeit
2
Bibliografie
1
Collection of articles written by one author
1
Country report
1
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1
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1
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English
14
German
5
French
1
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Zentes, Joachim
4
Boehe, Dirk Michael
1
Brahm, Laurence J.
1
Cruz, Luciano Barin
1
Czinkota, Michael R.
1
Denis, Jean-Emile
1
Haedrich, Günther
1
Jenner, Thomas
1
Jones, Geoffrey
1
Khanna, Tarun
1
Kneller, Richard
1
Lages, Luis Filipe
1
Liouville, Jacques
1
Montgomery, David B.
1
Ogasavara, Mario Henrique
1
Pisu, Mauro
1
Ronkainen, Ilkka A.
1
Saxon, Mike
1
Schminke, Annette
1
Van Biesebroeck, Johannes
1
Zinzius, Birgit
1
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Institution
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Harvard Graduate School of Business Administration
1
Institut für Marketing <Berlin> / Lehrstuhl für Konsumgüter- und Dienstleistungsmarketing
1
Published in...
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Gabler-Lehrbuch
2
Arbeitspapier / Institut für Marketing, Lehrstuhl für Konsumgüter- und Dienstleistungsmarketing
1
Cahier de recherche
1
Cahier de recherche / Faculté des Sciences Economiques et Sociales, Hautes Etudes Commerciales, Université de Genève
1
Discussion paper / Centre for Economic Policy Research
1
Ideas with impact
1
Insper working paper / Insper, Instituto de Ensino e Pesquisa
1
Lehrbuch
1
Research paper series / Stanford Graduate School of Business
1
Research papers / Leverhulme Centre for Research on Globalisation and Economic Policy
1
The Harcourt College Publishers series in management
1
The Harvard business review paperback series
1
Working paper / Harvard Business School, Division of Research
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ECONIS (ZBW)
17
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17
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date (oldest first)
1
The impact of export promotion on export market entry
Schminke, Annette
;
Van Biesebroeck, Johannes
-
2017
Persistent link: https://www.econbiz.de/10011619197
Saved in:
2
How can firms from emerging economies enhance their CSR-supported export strategies?
Boehe, Dirk Michael
;
Cruz, Luciano Barin
;
Ogasavara, …
-
2010
Persistent link: https://www.econbiz.de/10008807154
Saved in:
3
Fallstudien zum Internationalen Management : Grundlagen, Praxiserfahrungen, Perspektiven
Zentes, Joachim
(
contributor
)
-
2008
-
3., überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10003522520
Saved in:
4
An American's guide to doing business in China : negotiating contracts and agreements, understanding culture and customs, marketing products and services
Saxon, Mike
-
2007
Persistent link: https://www.econbiz.de/10003361573
Saved in:
5
The role of experience in export market entry : evidence for UK firms
Kneller, Richard
(
contributor
);
Pisu, Mauro
(
contributor
)
-
2006
Persistent link: https://www.econbiz.de/10003396816
Saved in:
6
Harvard business review on doing business in China
2005
-
[Reprint]
Persistent link: https://www.econbiz.de/10003191221
Saved in:
7
Bringing history into international business
Jones, Geoffrey
;
Khanna, Tarun
-
2004
Persistent link: https://www.econbiz.de/10003242498
Saved in:
8
Doing business in China : the Sun Tzu way
Brahm, Laurence J.
-
2004
-
1. ed.
Persistent link: https://www.econbiz.de/10001984157
Saved in:
9
Doing business in the new China : a handbook and guide
Zinzius, Birgit
-
2004
Persistent link: https://www.econbiz.de/10001791060
Saved in:
10
Fallstudien zum internationalen Management : Grundlagen, Praxiserfahrungen, Perspektiven
Zentes, Joachim
(
contributor
)
-
2004
-
2., vollst. überarb. Aufl.
Persistent link: https://www.econbiz.de/10001921393
Saved in:
1
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