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~subject:"Internationales Marketing"
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Internationales Marketing
Internet
4
Internet marketing
4
Internet marketing capabilities
4
Online-Marketing
4
Firm performance
3
International marketing
3
KMU
3
Marketing management
3
Marketingmanagement
3
SME
3
Unternehmenserfolg
3
E-commerce
2
Electronic Commerce
2
Resource-based view
2
Ressourcenorientierter Ansatz
2
Beschaffung
1
Buyer-supplier relationships
1
Capability approach
1
Capability development
1
Capability-Ansatz
1
Competitive advantage
1
Dynamic capabilities
1
Dynamische Kompetenzen
1
E-business
1
E-procurement
1
Elektronische Beschaffung
1
Information availability
1
International market growth
1
Japan
1
Lieferantenmanagement
1
Netherlands
1
Network capabilities
1
Niederlande
1
Perception
1
Procedural capabilities
1
Procurement
1
Public contract
1
Public procurement participation
1
Risiko
1
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Perks, Keith J.
2
Bianchi, Constanza
1
Hajaliakbari, Firouzeh
1
Hely, Marilyn
1
Maruyama, Masahiro
1
Mathews, Shane
1
Mathews, Shane W.
1
Razavi Satvati, Shadi
1
Sakurai, Yuka
1
Sok, Phyra
1
Wickramasekera, Rumintha
1
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International business review : the official journal of the European International Business Academy
1
Inventi impact: SMEs
1
Journal of strategic marketing
1
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ECONIS (ZBW)
3
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1
The effect of
internet
marketing
capabilities
on the export performance of SMEs
Hajaliakbari, Firouzeh
;
Razavi Satvati, Shadi
- In:
Inventi impact: SMEs
(
2019
)
2
,
pp. 66-79
Persistent link: https://www.econbiz.de/10012288241
Saved in:
2
Risk perceptions in Japanese SMEs : the role of
Internet
marketing
capabilities
in firm performance
Mathews, Shane W.
;
Maruyama, Masahiro
;
Sakurai, Yuka
; …
- In:
Journal of strategic marketing
27
(
2019
)
7
,
pp. 599-611
Persistent link: https://www.econbiz.de/10012202782
Saved in:
3
Internet
marketing
capabilities
and international market growth
Mathews, Shane
;
Bianchi, Constanza
;
Perks, Keith J.
; …
- In:
International business review : the official journal of …
25
(
2016
)
4
,
pp. 820-830
Persistent link: https://www.econbiz.de/10011514064
Saved in:
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