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~subject:"Internet marketing"
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Search: subject:"Flow state"
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Internet marketing
Consumer behaviour
6
Konsumentenverhalten
6
flow state
5
Flow state
4
Viral marketing
3
Virales Marketing
3
E-commerce
2
Electronic Commerce
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Emotion
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Online-Handel
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Social web
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ASMR
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Advertising
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Advertising effects
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Anthropomorphic virtual agent
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Arbeitszufriedenheit
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Authenticity of posts
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Benutzerfreundlichkeit
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Consumer
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Coronavirus
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Customer satisfaction
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Digitalisierung
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Alcántara-Pilar, Juan Miguel
1
Barrio-García, Salvador del
1
Crespo-Almendros, Esmeralda
1
De Kerpel, Laura
1
Porcu, Lucia
1
Tessitore, Tina
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International journal of advertising : the review of marketing communications
1
International journal of business and economics
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ECONIS (ZBW)
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Can you feel the advertisement tonight? : the effect of ASMR cues in video advertising on purchase intention
De Kerpel, Laura
;
Van Kerckhove, Anneleen
;
Tessitore, Tina
- In:
International journal of advertising : the review of …
43
(
2024
)
4
,
pp. 716-745
Persistent link: https://www.econbiz.de/10014551038
Saved in:
2
Motivational duality in online consumer behaviour : website usability and
flow
state
as moderating factors
Alcántara-Pilar, Juan Miguel
;
Barrio-García, Salvador del
- In:
International journal of business and economics
14
(
2015
)
1
,
pp. 79-104
Persistent link: https://www.econbiz.de/10011316492
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