//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Kommunikationsstrategie"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Neukundengewinnung"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Kommunikationsstrategie
Customer acquisition
269
Kundengewinnung
269
Beziehungsmarketing
116
Relationship marketing
116
Kundenmanagement
43
Deutschland
42
Germany
42
Marketing management
35
Marketingmanagement
35
Kundenwert
26
Customer value
25
Marketing
25
Consumer behaviour
24
Konsumentenverhalten
24
Akquisition
17
B-to-B-Marketing
17
Business-to-business marketing
17
Kundenbindung
17
Customer satisfaction
15
Kundenzufriedenheit
15
USA
15
United States
15
Unternehmen
15
Customer retention
14
Online-Marketing
14
Theorie
14
Theory
14
Internet marketing
13
Social Web
13
Social web
13
Selling
12
Verkauf
12
Viral marketing
12
Virales Marketing
12
Target group
11
Zielgruppe
11
Customer integration
10
Kundenintegration
10
Strategisches Management
10
Computer-assisted marketing
9
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Book / Working Paper
3
Type of publication (narrower categories)
All
Hochschulschrift
2
Thesis
1
Language
All
German
2
English
1
Author
All
Liersch, Anna
2
Robier, Johannes
1
Published in...
All
SpringerLink / Bücher
2
Management for Professionals
1
Schriftenreihe der HHL - Leipzig Graduate School of Management
1
Schriftenreihe der HHL- Leipzig/Graduate School of Management
1
Source
All
ECONIS (ZBW)
3
Showing
11
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->