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~subject:"Konsumentenverhalten"
~subject:"Marketingmanagement"
~subject:"Verkaufspersonal"
~type_genre:"Collection of articles written by one author"
~type_genre:"Sammlung"
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Konsumentenverhalten
Marketingmanagement
Verkaufspersonal
B-to-B-Marketing
10
Business-to-business marketing
10
Agent-based modeling
1
Agentenbasierte Modellierung
1
Arbeitsgruppe
1
Auction
1
Auction theory
1
Auktion
1
Auktionstheorie
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Beschaffung
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Brand image
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Business-to-Business-Marketing
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Consumer behaviour
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Cross-cultural management
1
Cultural identity
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Customer integration
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Customer satisfaction
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Customer service
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Decision
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Dienstleistungsmarketing
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Dienstleistungsmarkt
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Dienstleistungsqualität
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Dienstleistungssektor
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Digitalisierung
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Digitization
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E-commerce
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Electronic Commerce
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Entscheidung
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Inflation rate
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Inflationsrate
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Information technology
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Informationstechnik
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Inter-firm cooperation
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Interkulturelles Management
1
Knowledge transfer
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Kulturelle Identität
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Kundenintegration
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Collection of articles written by one author
Sammlung
Article in journal
583
Aufsatz in Zeitschrift
583
Aufsatz im Buch
70
Book section
70
Hochschulschrift
59
Thesis
45
Collection of articles of several authors
30
Sammelwerk
30
Bibliografie enthalten
22
Bibliography included
22
Aufsatzsammlung
17
Case study
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Fallstudie
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Lehrbuch
16
Graue Literatur
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Handbuch
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Arbeitspapier
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Ratgeber
4
Conference paper
3
Guidebook
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3
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Glossar enthalten
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2
Reprint
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Advisory report
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English
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Lennartz, Eric Michael
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Strauss, Steven Simon
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ECONIS (ZBW)
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Essays on consumer perception : applications to inflation, business-to-business brands, and response styles
Lennartz, Eric Michael
-
2017
Persistent link: https://www.econbiz.de/10011659566
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2
Three essays on marketing strategies in e-commerce and business-to-business service industries
Strauss, Steven Simon
-
2002
Persistent link: https://www.econbiz.de/10003780517
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