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~subject:"Konsumentenverhalten"
~type_genre:"Konferenzbeitrag"
~type_genre:"Ratgeber"
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Social Marketing
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Ethics, social responsibility and sustainability in marketing
1
Sustainability innovations in times of crisis : 2nd Bielefeld International Conference on Applied Business (BiCAB)
1
The journal of brand management : an international journal
1
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ECONIS (ZBW)
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Nudging customers to reduce packaging waste and recycle in the foodservice industry
Starke, Eliza
;
Rütgers, Lisa
;
Winkelmann, Chiara
; …
- In:
Sustainability innovations in times of crisis : 2nd …
,
(pp. 42-57)
.
2023
Persistent link: https://www.econbiz.de/10014432038
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2
Psychological barriers to environmentally responsible consumption
Dursun, İnci
- In:
Ethics, social responsibility and sustainability in …
,
(pp. 103-128)
.
2019
Persistent link: https://www.econbiz.de/10012104169
Saved in:
3
Brands that do good : insight into social brand equity
Naidoo, Claire
;
Abratt, Russell
- In:
The journal of brand management : an international journal
25
(
2018
)
1
,
pp. 3-13
Persistent link: https://www.econbiz.de/10011874898
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