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Gómez, Mar
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Molina, Arturo
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Díaz, Asunción
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Santos Vijande, María Leticia
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Davison, Robert M.
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Imhoff, Brian
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Martín-Consuegra, David
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Journal of retailing and consumer services
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Tourism management perspectives : TMP
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ECONIS (ZBW)
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Building user engagement to mhealth apps from a learning perspective : relationships among functional, emotional and social drivers of user value
Santos Vijande, María Leticia
;
Gómez, Mar
; …
- In:
Journal of retailing and consumer services
66
(
2022
),
pp. 1-14
Persistent link: https://www.econbiz.de/10013209713
Saved in:
2
A segmentation study of cinema consumers based on values and lifestyle
Díaz, Asunción
;
Gómez, Mar
;
Molina, Arturo
;
Santos, …
- In:
Journal of retailing and consumer services
41
(
2018
),
pp. 79-89
Persistent link: https://www.econbiz.de/10011808541
Saved in:
3
Language tourism : the drivers that determine destination choice intention among U.S. students
Gómez, Mar
;
Imhoff, Brian
;
Martín-Consuegra, David
; …
- In:
Tourism management perspectives : TMP
27
(
2018
),
pp. 125-135
Persistent link: https://www.econbiz.de/10011886629
Saved in:
4
A comparison of online and offline consumer behaviour : an empirical study on a cinema shopping context
Díaz, Asunción
;
Gómez, Mar
;
Molina, Arturo
- In:
Journal of retailing and consumer services
38
(
2017
),
pp. 44-50
Persistent link: https://www.econbiz.de/10011743122
Saved in:
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