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Konsumentenverhalten
Crisis management
14
Krisenmanagement
14
Public relations
9
Response strategies
9
response strategies
9
Öffentlichkeitsarbeit
9
Crisis response strategies
8
Strategic management
8
Strategisches Management
8
crisis response strategies
7
Consumer behaviour
6
Coronavirus
5
Corporate Social Responsibility
5
Corporate social responsibility
5
Financial crisis
5
Finanzkrise
5
Brand management
4
Confidence
4
Corporate reputation
4
Crisis
4
Firmenimage
4
Impact assessment
4
Markenführung
4
Vertrauen
4
Wirkungsanalyse
4
Crisis communication
3
Economic crisis
3
Epidemic
3
Epidemie
3
Social Web
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Social web
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Wirtschaftskrise
3
Apology
2
Assimilation-contrast model
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COVID-19
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China
2
Communication
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Compensation
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Coping strategy
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English
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Beldad, Ardion D.
2
Hegner, Sabrina
2
Broek, Tijs van den
1
Hornig, Tobias
1
Kamhuis op Heghuis, Sjarlot
1
Kim, Hyunsu
1
Kraesgenberg, Anne-Lotte
1
Langley, David
1
Li, Jing
1
Ma, Liang
1
Richly, K.
1
Schlosser, Rainer
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So, Kevin Kam Fung
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Corporate reputation review : an international journal
1
International journal of business communication : IJBC ; a publication of the Association of Business Communication
1
Journal of business ethics : JOBE
1
Journal of revenue and pricing management
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
The journal of brand management : an international journal
1
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ECONIS (ZBW)
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1
Enhancing consumer confidence and response efficacy in tourism : typology and effectiveness of the hotel industry's responses to COVID-19
Kim, Hyunsu
;
Li, Jing
;
So, Kevin Kam Fung
- In:
Journal of travel research : a quarterly publication of …
62
(
2023
)
4
,
pp. 907-925
Persistent link: https://www.econbiz.de/10014245665
Saved in:
2
How the interplay of consumer-brand identification and crises influences the effectiveness of corporate
response
strategies
Ma, Liang
- In:
International journal of business communication : IJBC …
60
(
2023
)
1
,
pp. 84-104
Persistent link: https://www.econbiz.de/10014228974
Saved in:
3
Dynamic pricing under competition with data-driven price anticipations and endogenous reference price effects
Schlosser, Rainer
;
Richly, K.
- In:
Journal of revenue and pricing management
18
(
2019
)
6
,
pp. 451-464
Persistent link: https://www.econbiz.de/10012125330
Saved in:
4
The effect of online protests and firm responses on shareholder and consumer evaluation
Broek, Tijs van den
;
Langley, David
;
Hornig, Tobias
- In:
Journal of business ethics : JOBE
146
(
2017
)
2
,
pp. 279-294
Persistent link: https://www.econbiz.de/10011789301
Saved in:
5
The impact of crisis response strategy, crisis type, and corporate social responsibility on post-crisis consumer trust and purchase intention
Hegner, Sabrina
;
Beldad, Ardion D.
;
Kraesgenberg, Anne-Lotte
- In:
Corporate reputation review : an international journal
19
(
2016
)
4
,
pp. 357-370
Persistent link: https://www.econbiz.de/10011602646
Saved in:
6
How company responses and trusting relationships protect brand equity in times of crises
Hegner, Sabrina
;
Beldad, Ardion D.
;
Kamhuis op Heghuis, …
- In:
The journal of brand management : an international journal
21
(
2014
)
5
,
pp. 429-445
Persistent link: https://www.econbiz.de/10010410643
Saved in:
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