//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Konsumentenverhalten"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Social CRM"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Konsumentenverhalten
Relationship marketing
44
Beziehungsmarketing
43
Social Web
37
Social web
37
Social CRM
34
social CRM
17
Internet marketing
16
Online-Marketing
16
CRM
15
Social media
9
customer relationship management
8
Social Media
7
social media
7
Firm performance
6
Unternehmenserfolg
6
Consumer behaviour
5
Social network
5
Soziales Netzwerk
5
Strategic management
5
Strategisches Management
5
Viral marketing
5
Facebook
4
Marketing management
4
Marketingmanagement
4
Structural equation model
4
Strukturgleichungsmodell
4
Twitter
4
Virales Marketing
4
Customer Relationship Management (CRM)
3
Customer engagement
3
Customer integration
3
Customer relationship management
3
Dynamic capabilities
3
Dynamische Kompetenzen
3
KMU
3
Kundenintegration
3
Performance measurement
3
Performance-Messung
3
SEM
3
more ...
less ...
Online availability
All
Undetermined
5
Type of publication
All
Article
5
Type of publication (narrower categories)
All
Article in journal
5
Aufsatz in Zeitschrift
5
Language
All
English
5
Author
All
Afaq, Anam
1
Baumöl, Ulrike
1
El Faker, Abdellatif
1
El Ghazi, Hamid
1
Gaur, Loveleen
1
Hollebeek, Linda
1
Hopkinson, Paul
1
Jung, Reinhard
1
Kang, Ju-Young M.
1
Kim, Jieun
1
Lamrhari, Soumaya
1
Mariani, Marcello M.
1
Oubrich, Mourad
1
Perez-Vega, Rodrigo
1
Singh, Gurmeet
1
Singhal, Aishwarya
1
more ...
less ...
Published in...
All
Electronic markets : the international journal on networked business
1
International journal of contemporary hospitality management
1
Journal of business research : JBR
1
Journal of fashion marketing and management
1
Technological forecasting & social change : an international journal
1
Source
All
ECONIS (ZBW)
5
Showing
1
-
5
of
5
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Social
CRM
: linking the dots of customer service and customer loyalty during COVID-19 in the hotel industry
Afaq, Anam
;
Gaur, Loveleen
;
Singh, Gurmeet
- In:
International journal of contemporary hospitality management
35
(
2023
)
3
,
pp. 992-1009
Persistent link: https://www.econbiz.de/10013546105
Saved in:
2
A
social
CRM
analytic framework for improving customer retention, acquisition, and conversion
Lamrhari, Soumaya
;
El Ghazi, Hamid
;
Oubrich, Mourad
;
El …
- In:
Technological forecasting & social change : an …
174
(
2022
),
pp. 1-19
Persistent link: https://www.econbiz.de/10013209542
Saved in:
3
From CRM to
social
CRM
: a bibliometric review and research agenda for consumer research
Perez-Vega, Rodrigo
;
Hopkinson, Paul
;
Singhal, Aishwarya
; …
- In:
Journal of business research : JBR
151
(
2022
),
pp. 1-16
Persistent link: https://www.econbiz.de/10013459138
Saved in:
4
Online customer relationship marketing tactics through social media and perceived customer retention orientation of the green retailer
Kang, Ju-Young M.
;
Kim, Jieun
- In:
Journal of fashion marketing and management
21
(
2017
)
3
,
pp. 298-316
Persistent link: https://www.econbiz.de/10011773339
Saved in:
5
Dynamics of customer interaction on social media platforms
Baumöl, Ulrike
;
Hollebeek, Linda
;
Jung, Reinhard
- In:
Electronic markets : the international journal on …
26
(
2016
)
3
,
pp. 199-202
Persistent link: https://www.econbiz.de/10011666792
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->