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~subject:"Kundenzufriedenheit"
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Kundenzufriedenheit
Innovation
2
Innovation management
2
Innovationsmanagement
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SERVQUAL
2
higher education
2
satisfaction
2
service quality
2
Betriebsgröße
1
Beziehungsmarketing
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Brand image
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Consumer behaviour
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Consumer-based brand equity
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Contingency theory
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Contingent effects
1
Customer satisfaction
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Dienstleistungsqualität
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Drivers of brand equity
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Dynamic capabilities
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Dynamische Kompetenzen
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Erfolgsfaktor
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Firm performance
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Firm size
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Gender
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Geschlecht
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Higher education institution
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Hochschule
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International market entry
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Internationaler Markteintritt
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Konsumentenverhalten
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Kontingenztheorie
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Malaysia
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Markenimage
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Market entry
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Marketing management
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Marketingmanagement
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Markteintritt
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Ansary, Amin
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Malarvizhi, Chinnasamy Agamudai Nambhi
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Sreenivasan Jayashree
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The journal of developing areas
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ECONIS (ZBW)
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The effect of gender and nationality on service quality in Malaysian higher education
Ansary, Amin
;
Sreenivasan Jayashree
;
Malarvizhi, …
- In:
The journal of developing areas
48
(
2014
)
4
,
pp. 97-118
Persistent link: https://www.econbiz.de/10010430748
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