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Search: subject_exact:"Kaufmotivforschung"
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Consumer motivation
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International journal of wine business research : IJWBR
1
International marketing in rapidly changing environments
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The journal of consumer marketing
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ECONIS (ZBW)
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Wave of home culture and MNC performance : the Korean wave (Hallyu)
Kim, Daekwan
;
Cho, Seoung-do
;
Jung, Gang Ok
- In:
International marketing in rapidly changing environments
,
(pp. 193-216)
.
2013
Persistent link: https://www.econbiz.de/10010204720
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2
The impact of lifestyle and ethnocentrism on consumers' purchase intentions of fresh fruit in China
Qing, Ping
;
Lobo, Antonio
;
Chongguang, Li
- In:
The journal of consumer marketing
29
(
2012
)
1
,
pp. 43-51
Persistent link: https://www.econbiz.de/10009565317
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Lifestyle determinants of wine consumption and spending on wine
Brunner, Thomas A.
;
Siegrist, Michael
- In:
International journal of wine business research : IJWBR
23
(
2011
)
3
,
pp. 210-220
Persistent link: https://www.econbiz.de/10009315759
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