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Marketingmanagement
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1987-1999
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Absatz
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Larréché, Jean-Claude
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Mullins, John W.
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Walker, Orville C.
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USB Cologne (EcoSocSci)
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Marketing strategy : a decision-focused approach
Walker, Orville C.
;
Mullins, John W.
;
Larréché, …
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2011
-
7. ed., Internat. student ed.
Persistent link: https://www.econbiz.de/10004954162
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