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~subject:"Lieferkette"
~subject:"Markenführung"
~type_genre:"Aufsatz im Buch"
~type_genre:"Collection of articles of several authors"
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Search: subject_exact:"Value management"
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Value analysis
130
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Measuring and managing brands
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Advanced manufacturing and sustainable logistics : 8th International Heinz Nixdorf Symposium, IHNS 2010, Paderborn, Germany, April 21 - 22, 2010 ; proceedings
1
Brand management ; Vol. 2
1
Conference Day 2010 : proceedings ; 5th May 2010 ; sessions: global logistics and operations, global business management, managing financial performance
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Dimensionen der Logistik : Funktionen, Institutionen und Handlungsebenen
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Pioneering solutions in supply chain management : a comprehensive insight into current management approaches
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Wege zu besserem Image und Ansehen : Landwirte in der Gesellschaft: Analysen, Erfahrungen, Perspektiven ; DLG-Wintertagung 8. - 10. Januar 2003 in München
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ECONIS (ZBW)
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Increasing value in supply chain : color, image and typography of wafer product in Influencing customers' intention to purchase
Man, Mandy Mok Kim
;
Johannes, Stephanie
- In:
Supply chain management : applications for …
,
(pp. 231-243)
.
2016
Persistent link: https://www.econbiz.de/10011503335
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2
Unternehmen als Marke führen : Brand Pilot als dynamisches Instrument der Unternehmensführung
Gross, Michael
- In:
Kunden und Markt im Fokus : mit Marketingcontrolling …
,
(pp. 29-37)
.
2010
Persistent link: https://www.econbiz.de/10008667995
Saved in:
3
Inter-organizational value stream mappping : a case study
Neumann, Christian
;
Hanusch, Sabine
- In:
Conference Day 2010 : proceedings ; 5th May 2010 ; …
,
(pp. 41-47)
.
2010
Persistent link: https://www.econbiz.de/10003980818
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4
A model for quantifying impacts of supply chain cost and working capital on the company value
Brandenburg, Marcus
;
Seuring, Stefan
- In:
Advanced manufacturing and sustainable logistics : 8th …
,
(pp. 107-117)
.
2010
Persistent link: https://www.econbiz.de/10008737889
Saved in:
5
Conceptualizing, measuring, and managing customer-based brand equity
Keller, Kevin Lane
-
2010
Persistent link: https://www.econbiz.de/10003924344
Saved in:
6
Value-based strategic supply chain planning
Brandenburg, Marcus
;
Seuring, Stefan
- In:
Pioneering solutions in supply chain management : a …
,
(pp. 185-196)
.
2010
Persistent link: https://www.econbiz.de/10008655842
Saved in:
7
Die Bewertung der Supply Chain : eine empirische Auswertung selbstauditierender Wertschöpfungsketten
Wildemann, Horst
- In:
Dimensionen der Logistik : Funktionen, Institutionen …
,
(pp. 423-435)
.
2010
Persistent link: https://www.econbiz.de/10003992594
Saved in:
8
Conceptualizing, measuring, and managing customer-based brand equity
Keller, Kevin Lane
-
2009
Persistent link: https://www.econbiz.de/10003784811
Saved in:
9
Understanding, measuring, and using brand equity
Dyson, Paul
;
Farr, Andy
;
Hollis, Nigel S.
-
2009
Persistent link: https://www.econbiz.de/10003784813
Saved in:
10
Special issue: International value chain activities by retailers and wholesaler
Cliquet, Gérard
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003699310
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