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~subject:"Management"
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advertising agencies
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partial least squares
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20th century
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A SHARE OF VOLUME OF ADVERTISING EXPENSES
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A TREND
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Often wrong, never in doubt : unleash the business rebel within
Deutsch, Dorette
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Knobler, Peter
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2006
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1. ed.
Persistent link: https://www.econbiz.de/10004867254
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The big lie : the truth about advertising
Anderson, Chuck
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2002
Persistent link: https://www.econbiz.de/10004778859
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