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Management information system
Marketing
13
Performance measurement
12
Performance-Messung
12
China
5
Wirtschaftspolitik
5
Betriebliche Kennzahl
4
Financial ratio
4
Advertising
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Interkulturelles Management
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Marketingmanagement
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Auslandsinvestition
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Leading indicator
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Management-Informationssystem
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Multinationales Unternehmen
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Psychology of advertising
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Ambler, Tim
2
Clark, Bruce H.
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LaPointe, Pat
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Pauwels, Koen
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Reibstein, David J.
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Roberts, John
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Business performance measurement : unifying theories and integrating practice
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Journal of service research : JSR
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ECONIS (ZBW)
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Dashboards as a service : why, what, how, and what research is needed?
Pauwels, Koen
;
Ambler, Tim
;
Clark, Bruce H.
;
LaPointe, Pat
- In:
Journal of service research : JSR
12
(
2009/10
)
2
,
pp. 175-189
Persistent link: https://www.econbiz.de/10003901039
Saved in:
2
Choosing marketing dashboard metrics
Ambler, Tim
;
Roberts, John
- In:
Business performance measurement : unifying theories …
,
(pp. 239-260)
.
2007
Persistent link: https://www.econbiz.de/10003593093
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