//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Markenartikel"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: person:"Fransen, Marieke L."
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Markenartikel
Consumer behaviour
7
Konsumentenverhalten
7
Advertising effects
4
Werbewirkung
4
Brand management
3
Markenführung
3
Advertising
2
Internet marketing
2
Mortality
2
Online-Marketing
2
Sterblichkeit
2
Werbung
2
Advertising planning
1
Angst
1
Anxiety
1
Brand
1
Brand attitude
1
Brand image
1
Branding
1
Creative media advertising
1
Creativity
1
Design
1
Embodiment
1
Event marketing
1
Event-Marketing
1
Experiment
1
Feldforschung
1
Fernsehprogramm
1
Field research
1
Führungsstil
1
Genetically modified product
1
Gentechnisch erzeugtes Produkt
1
Individual differences in imagery vividness
1
Kreativität
1
Leadership style
1
Markenimage
1
Media policy
1
Medienpolitik
1
Netherlands
1
more ...
less ...
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Fransen, Marieke L.
1
Muntinga, Daan G.
1
Rompay, Thomas J. L. van
1
Published in...
All
International journal of sports marketing & sponsorship
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Increasing sponsorship effectiveness through brand experience
Fransen, Marieke L.
;
Rompay, Thomas J. L. van
; …
- In:
International journal of sports marketing & sponsorship
14
(
2012/13
)
2
,
pp. 112-125
Persistent link: https://www.econbiz.de/10009741444
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->