//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Markenartikel"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: person:"Weiss, Doyle L."
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Markenartikel
Werbungsbetrieb
4
Marktforschung
3
Werbungsausgaben
2
Ökonometrik Schätzung
2
Absatz
1
Betriebswirtschaftliche Entscheidungen
1
Elektronik
1
Forecasting model
1
Market research
1
Marketing
1
Prognoseverfahren
1
Theorie
1
Theory
1
Verbraucher
1
Vereinigte Staaten
1
advertising
1
advertising response models
1
brand choice
1
econometric models
1
pricing research
1
temporal aggregation
1
more ...
less ...
Type of publication
All
Article
2
Language
All
Undetermined
2
Author
All
Weiss, Doyle L.
2
Houston, Franklin S.
1
Published in...
All
Applied economics
1
Journal of business administration : publication of the Faculty of Commerce and Business Administration, University of British Columbia
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
An analysis of the demand structure for branded consumer products
Weiss, Doyle L.
- In:
Applied economics
1
(
1969
)
1
,
pp. 37-49
Persistent link: https://www.econbiz.de/10002998685
Saved in:
2
Measuring the effects of brand loyalty behavior
Weiss, Doyle L.
;
Houston, Franklin S.
- In:
Journal of business administration : publication of the …
6
(
1974
)
1
,
pp. 33-44
Persistent link: https://www.econbiz.de/10002998911
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->