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Markenführung
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Journal of international marketing
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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Personifying destinations: a personal values approach
Ye, Sheng
;
Lee, Julie Anne
;
Sneddon, Joanne N.
;
Soutar, …
- In:
Journal of travel research : a quarterly publication of …
59
(
2020
)
7
,
pp. 1168-1185
Persistent link: https://www.econbiz.de/10012268353
Saved in:
2
The effect of global company animosity on global brand attitudes in emerging and developed markets : does perceived value matter?
Alden, Dana
;
Kelley, James B.
;
Riefler, Petra
;
Lee, Julie A.
- In:
Journal of international marketing
21
(
2013
)
2
,
pp. 17-38
Persistent link: https://www.econbiz.de/10009758009
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