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Bartoli, Chiara
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Consumer-brand relationship in the phygital age : a study of luxury fashion
Bartoli, Chiara
;
Nosi, Costanza
;
Mattiacci, Alberto
; …
- In:
Italian journal of marketing : ITJM
2023
(
2023
)
4
,
pp. 429-450
Persistent link: https://www.econbiz.de/10014461342
Saved in:
2
The influence of online and offline brand trust on consumer buying intention
Nosi, Costanza
;
Pucci, Tommaso
;
Melanthiou, Yioula
; …
- In:
EuroMed journal of business
17
(
2022
)
4
,
pp. 550-567
Persistent link: https://www.econbiz.de/10014325593
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