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~subject:"Marketing"
~subject:"Social Web"
~subject:"United States"
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Management and economics of communication
Rimscha, M. Bjørn von
(
ed.
);
Kienzler, Stephanie
(
ed.
)
-
2020
Persistent link: https://www.econbiz.de/10011791795
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2
Handbook of media economics ; Volume 1B
Anderson, Simon P.
(
ed.
);
Waldfogel, Joel
(
ed.
); …
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2016
Persistent link: https://www.econbiz.de/10011419940
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3
The media handbook : a complete guide to advertising media selection, planning, research, and buying
Katz, Helen E.
-
2017
-
Sixth edition
Persistent link: https://www.econbiz.de/10014464801
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4
Praxishandbuch Multimedia Marketing : Märkte - Produktion - Strategien
Urban, Thomas
;
Carjell, Andreas M.
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2015
Persistent link: https://www.econbiz.de/10014007052
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5
The media handbook : a complete guide to advertising media selection, planning, research, and buying
Katz, Helen E.
-
2010
-
4. ed.
Persistent link: https://www.econbiz.de/10003892475
Saved in:
6
Branchenspezifisches Marketing : Grundlagen, Besonderheiten, Gemeinsamkeiten
Tscheulin, Dieter K.
(
ed.
)
-
2001
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001541833
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