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~subject:"Marketing"
~type_genre:"Bibliography included"
~type_genre:"Systematic review"
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Koch, Eckhard
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Prospektwerbung der deutschen Automobilindustrie : Analyse eines Werbemittels unter dem Aspekt des Unternehmens- und Marken-Images
Flüchter-Zähringer, Gesa Aletta
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1998
Persistent link: https://www.econbiz.de/10001355524
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Die absatzpolitischen Massnahmen der Mustermesseveranstalter in Deutschland vom Beginn der Mustermesse bis ins Jahr 1933
Koch, Eckhard
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1994
Persistent link: https://www.econbiz.de/10000507446
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