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~subject:"Marketing"
~type_genre:"Fallstudie"
~type_genre:"Konferenzschrift"
~type_genre:"Reprint"
~type_genre:"Übersichtsarbeit"
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Search: "Customer relationship management"
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Marketing
Beziehungsmarketing
608
Relationship marketing
608
Deutschland
203
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90
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90
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79
Marketingmanagement
69
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51
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45
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29
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28
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28
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249
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Hollensen, Svend
3
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2
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2
Hennig-Thurau, Thorsten
2
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2
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2
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2
Opresnik, Marc Oliver
2
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2
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2
Ahlert, Martin
1
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1
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1
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1
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1
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1
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1
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1
Degen, Helmut
1
Dennis, Charles
1
Epp, Amber M.
1
Fisk, Peter
1
Foroudi, Pantea
1
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1
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1
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1
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1
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1
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1
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1
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1
Haar, J. W. van der
1
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1
Hamilton, Rebecca W.
1
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1
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1
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1
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1
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American Marketing Association
7
International Conference on Relationship Marketing <9, 2009, Berlin>
2
AMA Summer Academic Conference <2021, Online>
1
AMA Summer Academic Conference <2023, San Francisco, Calif.>
1
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
1
Deutsch-Französische Unternehmertage <1, 1996, Rudolstadt>
1
Deutsche Verkehrswissenschaftliche Gesellschaft
1
Dienstleistungsmarketing-Workshop <8, 2001, Innsbruck>
1
European Marketing Academy
1
Excellence-in-Service-Konferenz <6., 2016, Koblenz>
1
Fördergesellschaft Marketing an der Universität Augsburg
1
Fördergesellschaft Marketing e.V. an der Ludwig-Maximilians-Universität München
1
Interdisziplinäre Tagung des Forschungsnetzwerkes Europäische Kulturen in der Wirtschaftskommunikation <17., 2017, Frankfurt am Main>
1
Münchener Marketing-Symposium <21, 1995>
1
Münchener Marketing-Symposium <27, 2001, München>
1
Nomos Verlagsgesellschaft
1
RWTH Aachen
1
Summer Educators' Conference <2013, Boston, Mass.>
1
Summer Educators' Conference <2014, San Francisco, Calif.>
1
Thüringen / Landesregierung
1
Winter Marketing Educators' Conference <2014, Orlando, Fla.>
1
Workshop für Dienstleistungsmarketing <13, 2008, Ingolstadt>
1
Workshop über Statistik und Verkehr <10, 2000, Heilbronn>
1
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2
Schriftenreihe Schwerpunkt Marketing / Arbeitspapier
2
The journal of business & industrial marketing
2
Advances in marketing, customer relationship management, and e-services book series (AMCRMES)
1
Arbeitspapier zur Schriftenreihe Schwerpunkt Marketing
1
Building corporate identity, image and reputation in the digital era
1
Cases on ...
1
DUV / Wirtschaftswissenschaft
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Dienstleistungsmanagement, Dienstleistungsmarketing
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Europäische Kulturen in der Wirtschaftskommunikation
1
Focus Dienstleistungsmarketing
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1
Gabler Edition Wissenschaft / Focus Dienstleistungsmarketing
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1
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1
Gabler-Lehrbuch
1
HRM and marketing orientation in the new era
1
Heidelberger Fachbücher für Praxis und Studium
1
Kohlhammer Krankenhaus
1
Marketing - Management
1
Marketing strategy's conceptual foundations : market orientation, the cornerstone of strategic marketing thought
1
Marketing-mix strategies - distribution strategy and pricing strategy
1
Meffert Marketing Edition
1
New technology-based firms in the new millennium ; Vol. 2
1
Nomos eLibrary / Sozial- und Wirtschaftswissenschaften
1
Nomos eLibrary / Wirtschaft
1
Reihe Dienstleistungsmanagement, Dienstleistungsmarketing
1
Reihe Tagungsberichte / Thüringer Staatskanzlei
1
Research
1
Research report / Graduate School Research Institute Systems, Organisations and Management
1
Schriftenreihe Versicherungsforum : Tagungsreihe
1
Schriftenreihe der Deutschen Verkehrswissenschaftlichen Gesellschaft / B
1
Springer Gabler Research
1
Springer eBook Collection / Business and Economics
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1
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ECONIS (ZBW)
60
USB Cologne (EcoSocSci)
1
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Unlocking our potential : AMA Winter Academic Conference 2024 : AMA educators proceedings volume 35 : online, 20 February 2024, St. Pete Beach, Florida, USA, 23 - 25 February 2024
Cross, Samantha N. N.
(
ed.
);
Saboo, Alok
(
ed.
)
-
American Marketing Association
-
2024
Persistent link: https://www.econbiz.de/10014550866
Saved in:
2
A world disrupted : marketing's role in understanding, adapting and transforming the business ecosystem : AMA Summer Academic Conference 2023 : AMA educators proceedings volume 34...
AMA Summer Academic Conference <2023, San Francisco, Calif.>
;
…
-
2023
Persistent link: https://www.econbiz.de/10014444468
Saved in:
3
An assessment of customer experience concept : looking back to move forward
Zha, Dongmei
;
Marvi, Reza
;
Foroudi, Pantea
;
Dennis, Charles
- In:
Building corporate identity, image and reputation in …
,
(pp. 260-288)
.
2022
Persistent link: https://www.econbiz.de/10012609400
Saved in:
4
Reimagining marketing : AMA Summer Academic Conference 2021 : AMA educators proceedings volume 32 : Online, 4-6 August 2021
AMA Summer Academic Conference <2021, Online>
;
American …
-
2021
Persistent link: https://www.econbiz.de/10012880695
Saved in:
5
Bridging gaps: marketing in an age of disruption : AMA Summer Academic Conference 2020 : AMA educators proceedings volume 31 : online, 18-20 August 2020
Blanchard, Simon
(
ed.
);
Epp, Amber M.
(
ed.
); …
-
AMA Summer Academic Conference: Bridging Gaps Marketing …
;
…
-
2020
Persistent link: https://www.econbiz.de/10012549257
Saved in:
6
Digitalisierung und Kommunikation : Konsequenzen der digitalen Transformation für die Wirtschaftskommunikation
Stumpf, Marcus
(
ed.
)
-
Interdisziplinäre Tagung des Forschungsnetzwerkes …
-
2019
Persistent link: https://www.econbiz.de/10012025135
Saved in:
7
Essays on various aspects of services marketing in complex service settings : insights and evidence on the role of tensions and stereotypes in interactions between frontline employ...
Hütten, Antje Sarah Julia
-
2016
Persistent link: https://www.econbiz.de/10011566090
Saved in:
8
Das neue Marketing-Mindset : Management, Methoden und Prozesse für ein Marketing von Mensch zu Mensch
Pförtsch, Waldemar A.
;
Sponholz, Uwe
-
2019
Persistent link: https://www.econbiz.de/10011982754
Saved in:
9
Zur Qualität von Inbound Centers im Marketing : Typen - Wirkungen - Implikationen
Schagen, Alexander
-
2012
Persistent link: https://www.econbiz.de/10009671542
Saved in:
10
Leveraging new technologies to create value ; AMA Summer Educators' Conference 2014 ; AMA educators proceedings volume 25 ; San Francisco, California, 1 - 3 August 2014
Hamilton, Rebecca W.
(
contributor
)
-
2015
Persistent link: https://www.econbiz.de/10011288446
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