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~subject:"Marketing management"
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Marketing management
Börsenkurs
9
Gewinn
9
Profit
9
Share price
9
Theorie
9
Marktforschung
8
Theory
8
Capital income
7
Kapitaleinkommen
7
USA
7
United States
6
Vereinigte Staaten
6
Anlageverhalten
5
Behavioural finance
5
China
5
Marketingmanagement
5
Ankündigungseffekt
4
Announcement effect
4
Asymmetric information
4
Asymmetrische Information
4
Forecast
4
Prognose
4
Cost of capital
3
Eigenkapital
3
Equity capital
3
Financial analysis
3
Finanzanalyse
3
Firm valuation
3
Forecasting model
3
Information value
3
Informationswert
3
Kapitalkosten
3
Marketing
3
Marktpsychologie
3
Prognoseverfahren
3
Time series analysis
3
Unternehmensbewertung
3
Welt
3
World
3
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Book / Working Paper
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English
4
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Myers, James H.
4
Alpert, Mark I.
1
Bucklin, Louis P.
1
Grabner jr., John R.
1
Kernan, Jerome B.
1
Levy, Sidney J.
1
Mullet, Gary M.
1
Reynolds, William H.
1
Robertson, Thomas S.
1
Stasch, Stanley F.
1
Stern, Louis W.
1
Sturdivant, Frederick D.
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ECONIS (ZBW)
4
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1
Managerial applications of multivariate analysis in marketing
Myers, James H.
;
Mullet, Gary M.
-
2003
Persistent link: https://www.econbiz.de/10001669623
Saved in:
2
Segmentation and positioning for strategic marketing decisions
Myers, James H.
-
1996
Persistent link: https://www.econbiz.de/10000584302
Saved in:
3
Managerial analysis in marketing
Sturdivant, Frederick D.
;
Stern, Louis W.
;
Grabner jr., …
-
1970
Persistent link: https://www.econbiz.de/10000051813
Saved in:
4
Consumer behavior and marketing management
Myers, James H.
;
Reynolds, William H.
-
1967
Persistent link: https://www.econbiz.de/10000051868
Saved in:
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