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~subject:"Marketingtheorie"
~subject:"Relationship marketing"
~type:"article"
~type_genre:"Aufsatzsammlung"
~type_genre:"Fallstudiensammlung"
~type_genre:"Glossary included"
~type_genre:"Sammelwerk"
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Andersen, Poul Houman
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Industrial marketing management : the international journal for industrial and high-tech firms
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Special section: Marketing science in emerging markets
In:
Marketing science : the marketing journal of the …
34
(
2015
)
4
,
pp. 473-554
Persistent link: https://www.econbiz.de/10011313071
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2
Theory and practice in marketing conference special section
In:
Marketing science : the marketing journal of the …
33
(
2014
)
1
,
pp. 1-93
Persistent link: https://www.econbiz.de/10010337984
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3
Special issue: Managing creativity in business market relationships
Andersen, Poul Houman
(
contributor
)
- In:
Industrial marketing management : the international …
42
(
2013
)
1
,
pp. 82-134
Persistent link: https://www.econbiz.de/10009734089
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