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~subject:"Medizintechnik"
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Management information systems : mis quarterly
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ECONIS (ZBW)
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Die funktionelle Magnetresonanztomographie (FMRT) als Methode des Neuromarketings : eine kritische Würdigung
Yun, Jong John
-
2015
Persistent link: https://www.econbiz.de/10011385784
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On the use of neurophysiological tools in IS research : developing a research agenda for NeuroIS
Dimoka, Angelika
;
Banker, Rajiv D.
;
Benbasat, Izak
; …
- In:
Management information systems : mis quarterly
36
(
2012
)
3
,
pp. 679-702
Persistent link: https://www.econbiz.de/10009614624
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