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~subject:"Mental disorder"
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Search: subject:"Mental simulation"
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Mental disorder
Consumer behaviour
26
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mental simulation
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Aaker, Jennifer
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International journal of advertising : the review of marketing communications
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ECONIS (ZBW)
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Examining the effectiveness of public service announcements in encouraging pro-health behaviors : self-referent
mental
simulation
and empowerment as mediators
Chang, Chingching
- In:
International journal of advertising : the review of …
43
(
2024
)
2
,
pp. 336-360
Persistent link: https://www.econbiz.de/10014550822
Saved in:
2
Cultivating optimism : how to frame your future during a health challenge
Briley, Donnel A.
;
Rudd, Melanie
;
Aaker, Jennifer
- In:
Journal of consumer research : JCR ; an …
44
(
2017
)
4
,
pp. 895-915
Persistent link: https://www.econbiz.de/10011780580
Saved in:
3
Imagine yourself being healthy : the
mental
simulation
effect of advertisements on healthy menu promotion
Jeong, EunHa
;
Jang, Soocheong
- In:
International journal of hospitality management
53
(
2016
),
pp. 81-93
Persistent link: https://www.econbiz.de/10011443033
Saved in:
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