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Messung
Dienstleistungsqualität
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Service quality
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Berry, Leonhard L.
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Parasuraman, Anantharanthan
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Handbuch Dienstleistungsmanagement : von der strategischen Konzeption zur praktischen Umsetzung
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ECONIS (ZBW)
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Alternative scales for measuring service quality : a comparative assessment based on psychometric and diagnostic criteria
Parasuraman, Anantharanthan
;
Zeithaml, Valarie A.
; …
- In:
Handbuch Dienstleistungsmanagement : von der …
,
(pp. 465-498)
.
2001
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