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~subject:"Mobile marketing"
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Mobile marketing
Tourism industry
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Tourismuswirtschaft
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Schweiz
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Switzerland
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Hotel industry
3
Hotellerie
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Information technology
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Informationstechnik
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Panel
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Panel study
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Airbnb
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Forecasting model
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Innovation diffusion
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Innovationsdiffusion
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Internet marketing
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Mobile Marketing
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Online-Marketing
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Social Web
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Social web
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Theory
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Tourism
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Tourismus
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Website
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Advertising effects
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Africa
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Afrika
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Agrotourismus
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Airbnb prices
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Armutsbekämpfung
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Bass model
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Betriebliche Wertschöpfung
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Murphy, Jamie
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Scaglione, Miriam
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Schegg, Roland
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Marketing efficiency in tourism : coping with volatile demand
1
Technovation : the international journal of technological innovation, entrepreneurship and technology management
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ECONIS (ZBW)
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Website adoption and sales performance in Valais' hospitality industry
Scaglione, Miriam
;
Schegg, Roland
;
Murphy, Jamie
- In:
Technovation : the international journal of …
29
(
2009
)
9
,
pp. 625-631
Persistent link: https://www.econbiz.de/10003889412
Saved in:
2
Investigating website performance in Valais' hospitality industry
Scaglione, Miriam
;
Schegg, Roland
;
Murphy, Jamie
- In:
Marketing efficiency in tourism : coping with volatile …
,
(pp. 131-142)
.
2006
Persistent link: https://www.econbiz.de/10003396397
Saved in:
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