//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Nachhaltige Entwicklung"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"green promotion"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Nachhaltige Entwicklung
Green marketing
7
Öko-Marketing
7
Consumer behaviour
5
Konsumentenverhalten
5
Sustainable product
5
Öko-Produkt
5
Environmental consciousness
4
Environmental management
4
Marketing management
4
Marketingmanagement
4
Umweltbewusstsein
4
Umweltmanagement
4
green promotion
4
Brand image
3
Markenimage
3
Sustainable development
3
Brand management
2
Markenführung
2
Viet Nam
2
Vietnam
2
green marketing mix
2
green product
2
Advertising effects
1
Bekleidungsindustrie
1
Beschaffung
1
Clothing industry
1
Concern about Eco-fashion
1
Dual channels
1
E-commerce
1
Eco-fashion
1
Electronic Commerce
1
Electronics industry
1
Elektronikindustrie
1
Emerging economies
1
Emerging market
1
Fashion
1
Fashion Industry
1
Firm performance
1
Free rider problem
1
more ...
less ...
Online availability
All
Undetermined
3
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Article in journal
3
Aufsatz in Zeitschrift
3
Language
All
English
3
Author
All
Bang Nguyen Viet
2
Ha Nam Khanh Giao
1
Hang Nguyet Phuong Vo
1
Khai Cong Dinh
1
Published in...
All
Asia-Pacific journal of business administration
1
International journal of green economics : IJGE
1
Journal of promotion management : innovations in planning and applied research
1
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Toward sustainable development and consumption : the role of the
green
promotion
mix in driving green brand equity and green purchase intention
Khai Cong Dinh
;
Bang Nguyen Viet
;
Hang Nguyet Phuong Vo
- In:
Journal of promotion management : innovations in …
29
(
2023
)
6
,
pp. 824-848
Persistent link: https://www.econbiz.de/10014287774
Saved in:
2
The impact of green marketing mix elements on green customer based brand equity in an emerging market
Bang Nguyen Viet
- In:
Asia-Pacific journal of business administration
15
(
2023
)
1
,
pp. 96-116
Persistent link: https://www.econbiz.de/10013537562
Saved in:
3
Suggested administrative management on green purchasing behaviour in Vietnam
Ha Nam Khanh Giao
- In:
International journal of green economics : IJGE
14
(
2020
)
2
,
pp. 108-120
Persistent link: https://www.econbiz.de/10012510774
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->