//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"News media brands"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: person:"Riskos, Kyriakos"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
News media brands
Consumer behaviour
4
Konsumentenverhalten
4
Brand image
3
Brand management
3
Internet marketing
3
Markenführung
3
Markenimage
3
Online-Marketing
3
Media industries
2
Mediensektor
2
Advertising
1
Advertising effects
1
Agrarproduktion
1
Agricultural production
1
Bibliometrics
1
Bibliometrie
1
Clio Awards
1
Communication media
1
Consumer brand engagement
1
Corporate Social Responsibility
1
Corporate culture
1
Corporate social responsibility
1
Emotion
1
Entertainment
1
Experiment
1
Facebook
1
Greece
1
Griechenland
1
India
1
Indien
1
International marketing
1
Internationales Marketing
1
Kommunikationsmedien
1
Marketing management
1
Marketingmanagement
1
Media branding
1
Narrative Methode
1
Narrative method
1
Nonprofit organization
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Dekoulou, Paraskevi
1
Hatzithomas, Leonidas
1
Riskos, Kyriakos
1
Tsourvakas, George
1
Published in...
All
Journal of media business studies
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The influence of entertainment, utility and pass time on consumer brand engagement for news media brands : a mediation model
Riskos, Kyriakos
;
Hatzithomas, Leonidas
;
Dekoulou, Paraskevi
- In:
Journal of media business studies
19
(
2022
)
1
,
pp. 1-28
Persistent link: https://www.econbiz.de/10012821105
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->