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Achieving mass customization through trust-driven information sharing : a supplier's perspective
Liao, Kun
;
Ma, Zhongming
;
Lee, Johnny Jiung-yee
;
Ke, Ke
- In:
Management research review
34
(
2011
)
5
,
pp. 541-552
Persistent link: https://www.econbiz.de/10009246936
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