//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Purchase decision"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: person:"Owusu-Frimpong, Nana"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Purchase decision
Ghana
21
Consumer behaviour
7
Service quality
6
Dienstleistungsqualität
5
Konsumentenverhalten
5
Banking
4
Banks
3
Dienstleistungssektor
3
Market orientation
3
Service industry
3
Service-dominant logic
3
Betriebliche Wertschöpfung
2
Competition
2
Critical incident technique
2
Customer integration
2
Customer satisfaction
2
Customer services quality
2
Customer value
2
Financial services
2
Finanzdienstleistung
2
Gesundheitsversorgung
2
Gesundheitswesen
2
Greece
2
Griechenland
2
Health care
2
Health care system
2
Healthcare
2
Innovation
2
KMU
2
Kaufentscheidung
2
Kundenintegration
2
Kundenwert
2
Learning
2
Marketing theory
2
Marketingtheorie
2
Quality management
2
SME
2
Service experience
2
Service-Dominant Logic
2
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Owusu-Frimpong, Nana
2
Donkor, Georgina
1
Nwankwo, Sonny
1
Omar, Maktoba
1
Osei-Frimpong, Kofi
1
Tarnanidis, Theodore
1
Published in...
All
Journal of marketing theory and practice : JMTP
1
Journal of retailing and consumer services
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The impact of celebrity endorsement on consumer purchase intention : an emerging market perspective
Osei-Frimpong, Kofi
;
Donkor, Georgina
;
Owusu-Frimpong, Nana
- In:
Journal of marketing theory and practice : JMTP
27
(
2019
)
1
,
pp. 103-121
Persistent link: https://www.econbiz.de/10012181611
Saved in:
2
Why we buy? : modeling consumer selection of referents
Tarnanidis, Theodore
;
Owusu-Frimpong, Nana
;
Nwankwo, Sonny
- In:
Journal of retailing and consumer services
22
(
2015
),
pp. 24-36
Persistent link: https://www.econbiz.de/10010468503
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->