//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Random forests"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"response modelling"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Random forests
Advertising effects
2
Consumer behaviour
2
Konsumentenverhalten
2
Measurement
2
Messung
2
Werbewirkung
2
Ad Response Modelling
1
Advertisement Effectiveness
1
Brand image
1
Brand management
1
Börsenkurs
1
Class imbalance
1
Consumer purchase behaviour
1
Customer targeting
1
Deutschland
1
Direct marketing
1
Direktmarketing
1
E-commerce
1
Einzelhandel
1
Electronic Commerce
1
Estimation
1
Firm performance
1
Forecasting model
1
Forest
1
Germany
1
Internet marketing
1
Long Term Brand Equity Measurement
1
Markenführung
1
Markenimage
1
Market research
1
Marktforschung
1
Modellierung
1
Multi-item promotions
1
Online-Marketing
1
Preismanagement
1
Price framing
1
Pricing strategy
1
Prognoseverfahren
1
Response modelling
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Borges, José
1
Camanho, Ana Santos
1
Miguéis, Vera L.
1
Published in...
All
Service business
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Predicting direct marketing response in banking : comparison of class imbalance methods
Miguéis, Vera L.
;
Camanho, Ana Santos
;
Borges, José
- In:
Service business
11
(
2017
)
4
,
pp. 831-849
Persistent link: https://www.econbiz.de/10011915012
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->