//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Ranking method"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: person:"Grayson, Kent"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Ranking method
Consumer behaviour
4
Konsumentenverhalten
4
Confidence
3
Vertrauen
3
Advertising
2
Advertising effects
2
Beziehungsmarketing
2
Market segmentation
2
Marktsegmentierung
2
Relationship marketing
2
Werbewirkung
2
Werbung
2
advertising
2
trust
2
Befragung
1
Credibility
1
Direct marketing
1
Direktmarketing
1
Economic sociology
1
Emotion
1
Erwartungsbildung
1
Estimation
1
Expectation formation
1
Glaubwürdigkeit
1
Institutional economics
1
Institutionenökonomik
1
Interview
1
Knowledge
1
Knowledge management
1
Knowledge transfer
1
Lost TV show
1
Market research
1
Marketing management
1
Marketingmanagement
1
Marktforschung
1
New product development
1
Produktentwicklung
1
Ranking-Verfahren
1
Schätzung
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Brough, Aaron R.
1
Grayson, Kent
1
Isaac, Mathew S.
1
Published in...
All
Journal of marketing research : JMR
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Is top 10 better than top 9? : the role of expectations in consumer response to imprecise rank claims
Isaac, Mathew S.
;
Brough, Aaron R.
;
Grayson, Kent
- In:
Journal of marketing research : JMR
53
(
2016
)
3
,
pp. 338-353
Persistent link: https://www.econbiz.de/10011502922
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->