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~subject:"Relationship marketing"
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Relationship marketing
Consumer behaviour
5
Konsumentenverhalten
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Beschwerdemanagement
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Beziehungsmarketing
2
Brasilien
2
Brazil
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Complaint management
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Customer satisfaction
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Data Analytics
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Data analytics
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Dienstleistungsqualität
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Kundenzufriedenheit
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Marketing management
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Marketingmanagement
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Service quality
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Complaint satisfaction
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Cultural capital
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Customer exit
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Customer service
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EM consumers
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Emerging economies
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Experiential
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Failure severity
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Happiness
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Hedonic
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Intention-behavior gap
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Kundenservice
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Lebensqualität
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Life satisfaction
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Material
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Private consumption
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Privater Konsum
1
Quality of life
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Satisfaction
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Schwellenländer
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Seasonality in sales
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Service recovery
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Service recovery satisfaction
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Social status
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Campos, Pimenta, Marco Tulio
2
Mesquita, José Marcos Carvalho de
2
Shin, Hyunju
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Urdan, André Torres
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European journal of marketing
1
Services marketing quarterly
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ECONIS (ZBW)
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Measuring the intention-behavior gap in service failure and recovery : the moderating roles of failure severity and service recovery satisfaction
Mesquita, José Marcos Carvalho de
;
Shin, Hyunju
; …
- In:
European journal of marketing
57
(
2023
)
7
,
pp. 1826-1853
Persistent link: https://www.econbiz.de/10014342175
Saved in:
2
The role of customer complaint management on switching intention and customer exit in fitness centers
Campos, Pimenta, Marco Tulio
;
Mesquita, José Marcos …
- In:
Services marketing quarterly
44
(
2023
)
1
,
pp. 51-72
Persistent link: https://www.econbiz.de/10013546191
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